I don’t know how to handle this Management question and need guidance.
Case study 2.4
Widgets ’R U
Widgets ’R Us (WRU) is a medium-sized firm specializing in the design and manufacturing of quality widgets.
The market for widgets has been stable. Historically,WRU has had a functional organization design with
four departments: accounting, sales, production, and engineering. This design has served the company well,
and it has been able to compete by being the low-priced company in the industry.
In the past three years, the demand for widgets has exploded. New widgets are constantly being
developed to feed the public’s seemingly insatiable demand. The average life cycle of a newly released
widget is 12–15 months. Unfortunately, WRU is finding itself unable to compete successfully in this new,
dynamic market. The CEO has noted a number of problems. Products are slow to market. Many new
innovations have passed right by WRU because the company was slow to pick up signs from the marketplace
that they were coming. Internal communication is very poor. Lots of information gets kicked
“upstairs,” and no one seems to know what happens to it. Department heads constantly blame other
department heads for the problems.
1. You have been called in as a consultant to analyze the operations at WRU. What would you advise?
2. What structural design changes might be undertaken
to improve the operations at the company?
3. What are the strengths and weaknesses of the alternative solutions the company could employ?
1.Read the case study and answer all questions at the end of the case study in a 4-5 page paper. Your answers must include substantial support from at least two (2) scholarly journal articles on project management (Attached below).
2.Use only the textbook “810. Contemporary Project Management 4th Edition – Timothy Kloppenborg (2)” and the other two journal articles only i.e. “DECISION-MAKING TOOLS AND STRATEGIC PLANNING IN PROJECT ENVIRONMENTS THE OVERLAP OF THE TWO CONCEPTS” and “Improving RISK MATRIX DESIGN using HEATMAPS AND ACCESSIBLE COLORS”
3.References (this does not count toward the required paper length)
4.you must cite your sources after every sentence which contains information from one of your sources. Just putting a citation at the end of a paragraph or section is not sufficient.
5.Every paper typed in this course should be in APA formatting (title page, reference page, NO abstract page, in-text citations, running head, page numbers, Times New Roman 12 font, 1 inch margins, double-spacing, etc…). .
6. I have attached the reference book for you reference.